Sold out
Moderns

Moderns : Midcentury American Graphic Design

Midcentury American Graphic Design

Steven Heller and Greg D'Onofrio

Rs. 4,408.00
Out of stock In stock
Size Guide

SHARE

In The Moderns, we meet the men and women who invented and shaped Midcentury Modern graphic design in America. The book is made up of generously illustrated profiles, many based on interviews, of more than 60 designers whose magazine, book, and record covers; advertisements and package designs; posters; and other projects created the visual aesthetics of postwar modernity. Some were emigres from Europe; others were homegrown - all were intoxicated by elemental typography, primary colors, photography, and geometric or biomorphic forms. Some are well-known, others are honored in this volume for the first time, and together they comprised a movement that changed our design world.

Steven Heller, America's leading critic and historian of graphic design, is the author or editor of more than 100 books on design and popular culture, an influential design educator at the School of Visual Arts, and a lifelong magazine editor and art director. He lives in New York City. Greg D'Onofrio is a graphic designer, writer, and a founder of Display, a web-based platform devoted to research in graphic design history. He lives in New York City.

Publisher
Abrams
ISBN
9781419724015
Binding
Hardback
Page Extent
336
Weight (kg)
1.5
Height (in)
10.87
Width (in)
9.76
Subject
Design , Graphic Design
Published Date
19 / 09 / 2017

Trending Now

Best Seller
-19% off

Le Corbusier and the Power of Photography

Nathalie Herschdorfer and Lada Umstätter
Rs. 3,526.00 Rs. 2,821.00
Best Seller
-20% off

Marvel Classic Black Light Collectible Poster Portfolio

Marvel Entertainment
Rs. 8,265.00 Rs. 6,612.00
-19% off

The Anatomy of Fashion : Why We Dress the Way We Do

Colin McDowell
Rs. 6,606.00 Rs. 5,285.00
Best Seller
-20% off

Diary of Frida Kahlo

Carlos Fuentes
Rs. 2,755.00 Rs. 2,204.00
Best Seller
-20% off

The Indian Vegetarian Cookbook

Pushpesh Pant
Rs. 2,495.00 Rs. 1,996.00
Best Seller
-19% off

Louis Vuitton

Pierre Leonforte and Eric Pujalet-Plaa
Rs. 12,122.00 Rs. 9,698.00
Best Seller
-20% off

BYWAYS. Photographs by Roger A Deakins

Roger Deakins
Rs. 4,959.00 Rs. 3,967.00
-20% off

Paul Smith

Rs. 5,504.00 Rs. 4,403.00
Best Seller
-20% off

The Family Meal, Home Cooking with Ferran Adrià

Ferran Adrià 

Rs. 3,300.00 Rs. 2,640.00
Best Seller
-20% off

Kengo Kuma: My Life as an Architect in Tokyo

Kengo Kuma
Rs. 1,984.00 Rs. 1,587.00
Best Seller
-20% off

Chanel Eternal Instant

Nicholas Foulkes
Rs. 7,163.00 Rs. 5,730.00
Best Seller
-20% off

G: Forever Green

Carlos Mota
Rs. 7,714.00 Rs. 6,171.00
Best Seller
-20% off

An Unknown Treasure in Rajasthan: The Bundi Wall-Paintings

Milo C. Beach and Hilde Lauwaert
Rs. 2,995.00 Rs. 2,396.00
Best Seller
-20% off

The Big Book of Bugs

Yuval Zommer and Barbara Taylor
Rs. 1,195.00 Rs. 956.00
Best Seller
-20% off

The Big Book of Birds

Yuval Zommer and Barbara Taylor
Rs. 1,195.00 Rs. 956.00
Best Seller
-19% off

Dior Catwalk: The Complete Collections

Alexander Fury and Adélia Sabatini
Rs. 6,612.00 Rs. 5,290.00
Best Seller
-19% off

The Monocle Book of Entrepreneurs: How to run your own business and find a better quality of life

Tyler Brûlé and Andrew Tuck
Rs. 3,857.00 Rs. 3,086.00
Best Seller
-70% off

Mind Your Manners

Nicola Edwards, Feronia Parker-Thomas
Rs. 770.00 Rs. 231.00
Best Seller
-20% off

The Big Book of Blooms

Yuval Zommer
Rs. 1,195.00 Rs. 956.00
Best Seller
-20% off

Women of the Raj: The Mothers, Wives and Daughters of the British Empire in India

Margaret MacMillan
Rs. 795.00 Rs. 636.00

Recently Viewed Products

This website uses cookies to ensure you get the best experience. Learn more

Ok, got it