Design is Storytelling

Ellen Lupton

Rs. 1,647.00
Out of stock In stock
Size Guide

SHARE

A playbook for creative thinking, created for contemporary students and practitioners working across the fields of graphic design, product design, service design and user experience.

Design is Storytelling is a guide to thinking and making created for contemporary students and practitioners working across the fields of graphic design, product design, service design, and user experience. By grounding narrative concepts in fresh, concrete examples and demonstrations, this compelling book provides designers with tools and insights for shaping behaviour and engaging users. Compact, relevant and richly illustrated, the book is written with a sense of humour and a respect for the reader’s time and intelligence. Design is Storytelling unpacks the elements of narrative into a fun and useful toolkit, bringing together principles from literary criticism, narratology, cognitive science, semiotics, phenomenology and critical theory to show how visual communication mobilizes instinctive biological processes as well as social norms and conventions. The book uses 250 illustrations to actively engage readers in the process of looking and understanding. This lively book shows how designers can use the principles of storytelling and visual thinking to create beautiful, surprising and effective outcomes. Although the book is full of practical advice for designers, it will also appeal to people more broadly involved in branding, marketing, business and communication.

Ellen Lupton is Senior Curator of Contemporary Design at Cooper Hewitt, Smithsonian Design Museum in New York City. She received the AIGA Gold Medal for Lifetime Achievement in 2007.

Publisher
Cooper Hewitt
ISBN
9781942303190
Binding
Paperback
Weight (kg)
0.35
Subject
Design , Product Design
Published Date
16 / 11 / 2017

Trending Now

-19% off

The Lebanese Cookbook

Salma Hage
Rs. 4,402.00 Rs. 3,522.00
Best Seller
-19% off

Le Corbusier and the Power of Photography

Nathalie Herschdorfer and Lada Umstätter
Rs. 3,526.00 Rs. 2,821.00
Best Seller
-20% off

Marvel Classic Black Light Collectible Poster Portfolio

Marvel Entertainment
Rs. 8,265.00 Rs. 6,612.00
-19% off

The Anatomy of Fashion : Why We Dress the Way We Do

Colin McDowell
Rs. 6,606.00 Rs. 5,285.00
Best Seller
-20% off

Diary of Frida Kahlo

Carlos Fuentes
Rs. 2,755.00 Rs. 2,204.00
Best Seller
-20% off

The Indian Vegetarian Cookbook

Pushpesh Pant
Rs. 2,495.00 Rs. 1,996.00
Best Seller
-19% off

Louis Vuitton

Pierre Leonforte and Eric Pujalet-Plaa
Rs. 12,122.00 Rs. 9,698.00
Best Seller
-20% off

BYWAYS. Photographs by Roger A Deakins

Roger Deakins
Rs. 4,959.00 Rs. 3,967.00
-20% off

Paul Smith

Rs. 5,504.00 Rs. 4,403.00
Best Seller
-20% off

The Family Meal, Home Cooking with Ferran Adrià

Ferran Adrià 

Rs. 3,300.00 Rs. 2,640.00
Best Seller
-20% off

Kengo Kuma: My Life as an Architect in Tokyo

Kengo Kuma
Rs. 1,984.00 Rs. 1,587.00
Best Seller
-20% off

Chanel Eternal Instant

Nicholas Foulkes
Rs. 7,163.00 Rs. 5,730.00
Best Seller
-20% off

G: Forever Green

Carlos Mota
Rs. 7,714.00 Rs. 6,171.00
Best Seller
-20% off

An Unknown Treasure in Rajasthan: The Bundi Wall-Paintings

Milo C. Beach and Hilde Lauwaert
Rs. 2,995.00 Rs. 2,396.00
Best Seller
-20% off

The Big Book of Bugs

Yuval Zommer and Barbara Taylor
Rs. 1,195.00 Rs. 956.00
Best Seller

Slow Down: Bring Calm to a Busy World with 50 Nature Stories

Rachel Williams
Rs. 1,982.00
Best Seller
-20% off

The Big Book of Birds

Yuval Zommer and Barbara Taylor
Rs. 1,195.00 Rs. 956.00
Best Seller
-19% off

Dior Catwalk: The Complete Collections

Alexander Fury and Adélia Sabatini
Rs. 6,612.00 Rs. 5,290.00
Best Seller
-19% off

The Monocle Book of Entrepreneurs: How to run your own business and find a better quality of life

Tyler Brûlé and Andrew Tuck
Rs. 3,857.00 Rs. 3,086.00
Best Seller
-70% off

Mind Your Manners

Nicola Edwards, Feronia Parker-Thomas
Rs. 770.00 Rs. 231.00

Recently Viewed Products

This website uses cookies to ensure you get the best experience. Learn more

Ok, got it