Advertising

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Branded Interactions: Marketing Through Design in the Digital Age

Marco Spies and Katja Wenger
Digital design plays a crucial role in how customers experience a brand. However, corporate websites and online shops are only part of interactive brand...
Rs. 6,039.00

Unbrandable: How to Succeed in the New Brand Space

Adam N. Stone
The worlds of branding and consumption are changing. Helping to set the agenda are what Adam N. Stone designates the ‘Unbrandables’, consumers who are...
Rs. 1,642.00

Goodvertising: Creative Advertising that Cares

Thomas Kolster
Can advertising be a force for good? Can it bring about positive social or environmental change? Should it tell the truth about a brand?...
Rs. 3,289.00

Avedon Advertising

Richard Avedon, The Richard Avedon Foundation and Laura Avedon
The first survey of Richard Avedon's influential advertising work Richard Avedon was one of the most sought-after and influential advertising photographers in America from...
Rs. 10,431.00

Creative Demons and How to Slay Them

Richard Holman and Al Murphy
Bedevilled by the demons of self-doubt, fear of failure or lack of inspiration? Lay waste to your mind-forged monsters with the help of Creative...
Rs. 1,866.00
Best Seller

The Monocle Book of Entrepreneurs: How to run your own business and find a better quality of life

Tyler Brûlé and Andrew Tuck
As we face a world that is undergoing unparalleled change, no area is more dynamic than business. To help us understand, navigate and succeed...
Rs. 3,843.00

A Requiem For A Brand

Pradeep Chanda
Drawing from his extensive business management experience, Pradip Chanda turns traditional wisdom on its head when he proposes that brand loyalty is inversely proportional...
Rs. 495.00

Hegarty on Creativity: There are No Rules

John Hegarty
Creativity isn’t an occupation, it’s a preoccupation. It is at the very core of what makes us human. It’s also a fundamental challenge that...
Rs. 1,207.00

V&A: Brand.new

Jane Pavitt
Originally published to coincide with a major V&A exhibition, "Brand New " takes a look at contemporary consumer culture and the proliferation of brand...
Rs. 2,191.00

Logo Beginnings

Jens Müller
First SignsThe origins of modern logosCountless global brands, including Rolex, BMW, Louis Vuitton, and the New York Yankees, still use logos that were designed...
Rs. 7,995.00

British Magazine Design

Anthony Quinn
This book is an investigation into the design and history of British magazines over the past 170 years. It identifies turning points and new...
Rs. 3,294.00

Branding In Five and a Half Steps

Rs. 3,843.00

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